Shift Ahead Thought Leadership
KFC Spices Up the Colonel With Dating Game, Drawing Horror and Delight
Using videogames and social media to reach consumers is a popular method for advertisers since more people, especially younger audiences, are watching less traditional television and aren’t exposed as much to TV commercials, said Allen Adamson, co-founder of Metaforce LLC, a New York marketing agency. But it isn’t a guaranteed Read more…