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What companies got it right during the pandemic?

Published by allenshiftsfocus on October 17, 2021October 17, 2021

Check out why if your business waits to innovate it may be too late

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And Just Like That…Peloton on HBOMax’s Sex and The City reboot can be seen as a win.

“This falls under ‘all publicity is good,” I told Adweek’s David Kaplan. “Part of Peloton’s appeal is that it’s a social status symbol. Saying you’re on a Peloton is the equivalent of going to a Read more…

Uncategorized

Bank of America uses the “BankAmericard” brand for some, but not all, of its credit cards….

Here’s why…

Uncategorized

Smaller retailers can lean in and understand their customers better than any algorithm

Check out my thoughts on local business and more on The Bean Cast Marketing Podcast


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